A Collective of founders, entrepreneurs and business leaders on a mission to make plant-based living the new norm
All those small decisions that you make, if we were making them together as a collective of 8 billion human beings, we could change the world overnight.
Tammy Fry
Co-Founder of Fry Family Food Co.
Our Collective Progress
174,5K tons CO2avoided
WEIGHT OF 28, 249 ELEPHANTS
4033 million animals saved
population OF Croatia
979bℓ water saved
volume of 39 164 olympic pools
*Calculated from March 2020 (when our Collective was born) to date.
Our Collective Progress
174,5K tons CO2avoided
WEIGHT OF 28, 249 ELEPHANTS
4033 million animals saved
population OF Croatia
979bℓ water saved
volume of 39 164 olympic pools
*Calculated from March 2020 (when our Collective was born) to date.